Member Profile
Stephanie Kropkowski Schaeffer
Director of Marketing and Sales, Analytical Design Solutions Inc.York, PA
Member Since: 12/16/2008
About Me:
I work as a Director of Sales and Marketing for kiosk software developers. I began my career as a Marketing Analyst in 2005, where I was in constant contact with clients, discussing kiosk projects. Launching various marketing initiatives on educating clients on the importance of secure kiosk software, including a white paper, Kiosks for Dummies, which introduces beginners to the basics of a kiosk project, I was promoted to Director two years into my employment. As a direct result of these initiatives, my company’s sales have increased dramatically. Continuing education and involvement are extremely important to me. I attend all major kiosk tradeshows in the US, and in 2007 was asked to present on Kiosk Security at the largest kiosk show in the world, the Kiosk Europe Expo in Germany. I also write four articles per year on a variety of kiosk topics for every issue of Kiosk Europe. Outside of the kiosk industry, I continually attend webinars and confereneces on business to business marketing, with a special focus on the various facets of online marketing; I am certified in Online Testing. I’m also an Internet Marketing Consultant for an advertising agency, where I generate and analyze monthly reports on PPC campaigns that I initiated and maintain. In July 2007, I obtained my MBA with a concentration in Marketing with a 3.94 GPA. I now stay involved by participating in my alma mater’s SIFE Business Advisory Board.
I work as a Director of Sales and Marketing for kiosk software developers. I began my career as a Marketing Analyst in 2005, where I was in constant contact with clients, discussing kiosk projects. Launching various marketing initiatives on educating clients on the importance of secure kiosk software, including a white paper, Kiosks for Dummies, which introduces beginners to the basics of a kiosk project, I was promoted to Director two years into my employment. As a direct result of these initiatives, my company’s sales have increased dramatically. Continuing education and involvement are extremely important to me. I attend all major kiosk tradeshows in the US, and in 2007 was asked to present on Kiosk Security at the largest kiosk show in the world, the Kiosk Europe Expo in Germany. I also write four articles per year on a variety of kiosk topics for every issue of Kiosk Europe. Outside of the kiosk industry, I continually attend webinars and confereneces on business to business marketing, with a special focus on the various facets of online marketing; I am certified in Online Testing. I’m also an Internet Marketing Consultant for an advertising agency, where I generate and analyze monthly reports on PPC campaigns that I initiated and maintain. In July 2007, I obtained my MBA with a concentration in Marketing with a 3.94 GPA. I now stay involved by participating in my alma mater’s SIFE Business Advisory Board.
Industry:
Kiosk Software
Size of Business:
11 - 50 employees
Years in Business:
2-10 years
Affiliations:
Self-service Assocation, Digital Signage Association
Business Interests:
kiosks, kiosk software, business to business marketing
| Overall Rating: | N/A |
| Guides Written: | 2 |
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Guides I've Written
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Kiosks: How to Create a Successful Self-Service Kiosk Project
Know what to look for in the three components to any self-service kiosk project: the hardware, the user application, and the kiosk system software -
Kiosk Software: What is it and why do I need it?
Learn about the kiosk-specific security features that Kiosk System Software covers.
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